What I Bring to the Table:
Leadership, Innovation, and Global Impact
I am a UX and digital transformation expert with over 25 years of experience in product design, user experience, and strategy. Throughout my career, I have led design teams, shaped digital strategies, and driven innovation for global organizations.through
design.
With over 22 years of consulting experience across various sectors, from startups to multinational corporations, I have served as Chief Design Officer for a company with +140 million customers in 10 countries.
I excel in leading global design experiences in complex and evolving environments.
I thrive on challenges that involve changing the status quo, transforming processes, achieving greater team engagement, and thinking differently.
Those who have worked with me have described me as inspiring, innovative, and approachable.
With over 25 years of experience in UX and Product Design, I have managed teams and over 200 projects in Spain, Colombia, Mexico, Chile, and the United Kingdom.
Strengths and Leadership Style
Harnessing CliftonStrengths to Innovate, Empower, and Deliver Results
The CliftonStrengths assessment, developed by Gallup, identifies an individual’s unique talents, providing insights into how they naturally think, feel, and behave. These strengths shape my leadership style, enabling me to drive innovation, inspire teams, and deliver impactful results.
My TOP 6 Strenghts
Strategic
Strategic
Strategic
I naturally see patterns and connections where others see complexity. This allows me to anticipate possible scenarios and find the best course of action in any situation. I thrive in environments that require problem-solving and forward-thinking. My strategic mindset helps me make informed decisions, turning obstacles into opportunities and guiding teams toward effective solutions.
Learner
Strategic
Strategic
I have an innate curiosity and a constant drive to learn. For me, the process of learning is just as rewarding as the outcome. Whether it’s mastering new skills, exploring fresh perspectives, or diving deep into complex topics, continuous learning fuels my personal and professional growth. I embrace challenges because they provide an opportunity to expand my knowledge and improve.
Ideation
Strategic
Developer
I love generating new ideas and connecting seemingly unrelated concepts. Innovation excites me, and I find joy in brainstorming creative solutions to complex problems. My mind is always searching for fresh approaches, which allows me to bring originality and insight to any project or discussion. I thrive in environments that encourage experimentation and forward-thinking.
Developer
Communication
Developer
I find great fulfillment in recognizing and nurturing the potential in others. Seeing people grow and improve is one of my greatest motivations. Whether mentoring colleagues, leading teams, or supporting friends, I aim to bring out the best in people by encouraging their progress and celebrating their achievements. Creating a positive and growth-oriented environment is key to my approach.
Communication
Communication
Communication
I enjoy expressing ideas clearly and engagingly, whether through writing, speaking, or storytelling. My ability to articulate thoughts effectively allows me to connect with diverse audiences, facilitate meaningful conversations, and inspire action. I believe that great communication is not just about conveying information but also about creating understanding and fostering collaboration.
Activator
Communication
Communication
I am driven to turn ideas into action. While I love thinking strategically and creatively, I also believe in moving forward and making things happen. I thrive in fast-paced environments where decisions need to be made, and I enjoy motivating others to take the first step toward meaningful change. My energy helps push projects and teams out of inertia, ensuring that ideas are not just discussed but implemented.